What is BrightLocal Academy?

BrightLocal Academy is a free online school dedicated solely to teaching business owners and agency professionals all about local SEO.
Write your awesome label here.
Write your awesome label here.

Who are BrightLocal?

With over 10 years experience in local SEO BrightLocal offers a range of tools to helps businesses of all sizes get control of their local SEO. 

Our tools and services have already helped over 80,000 local marketers deliver success for their brands and clients, and we’re just getting started.

Meet our education team


Kate Herbert-Smith

Drawing on her background in marketing and education, Kate focuses on creating valuable resources and courses that upskill the local SEO community so they can become experts in local marketing and our products. 
Head of marketing

Kristian Bannister

As the head of marketing at BrightLocal Kristian uses his wealth of experience and knowledge to lead the team in building our brand, conducting highly-respected industry research, creating insightful content, and helping the business acquire and retain customers.

Mathew Coghlan

Matt heads up the business development team and is dedicated to helping brands and agencies to successfully drive local search performance using his technical knowledge and strong commercial background.
Write your awesome label here.

New to BrightLocal?

Our local marketing platform that puts you in control of SEO, business listings, and online reputation.

Try BrightLocal for 14 days for free! No card needed.