FREE 

How to Master Local Link Building

Want to know how to get awesome local links? Then look no further!
In this course, local SEO expert, Greg Gifford, shares his process for local link building, so you’ll walk away with the knowledge of how to structure your link building efforts to be efficient and effective. 
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Why take this free course?

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Learn the difference between local link building and traditional link building techniques

Understand how to set a timeline for a link building campaign and measure results

Discover tactics for local link acquisition

Find out how to do local link outreach 

8 modules

8 videos

7 quizzes

1
exam

1
hour

1 template

Who is this course for?

This course is a great fit for agency professionals and business owners who are new to local link building and want to learn more. Or, for those who want to brush up on their skills and find a more efficient process. 
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Course contents

With step-by-step instructions on how to do local link building, and the ability to practice in real-time, this free course will set you up for link building success.
Testimonials

What people think

I now have a better understanding of what it takes to do local link building. Also, thank you for the handy spreadsheet! 

Cynthia Albright
IRP Agent at Pro Wheels USA LLC
The course is full of helpful information that can really contribute to the success campaigns. I have recommended it to my colleagues.

Ailyn Doce
Do Digital Solution
I really like that Greg addresses the practical aspects of link building - nowhere else mentions it!


Catherine Pearce
Eddington 10
I really enjoyed this course! Greg Gifford is hilarious and knows a lot about local SEO. Thank you for making this course available for free.

Marie Lavigne 
Freelancer



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Meet the Course Leader

course leader

Greg Gifford

Greg Gifford is the Vice President of Search Marketing at SearchLab, a boutique marketing agency specializing in Local SEO and PPC. He’s one of the most in-demand speakers at digital marketing and automotive conferences all over the world, with dynamic movie-themed presentations packed full of actionable tactics and information. He's got over 19 years of online marketing and web design experience, and his expertise in Local SEO has helped hundreds of businesses gain more visibility in local searches. Greg graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.